“What a masterful and thought-provoking book! a must for every entrepreneur regardless of the stage of your journey”
Byron Cole
Entrepreneur, Author & Speaker
"A powerful way to think about success as an entrepreneur."
Ali Abdaal
Productivity YouTuber, Podcaster & Ex-Doctor
"Crucial business advice that you won't get anywhere else."
Derek Sivers
Entrepreneur & Author of 'Anything You Want'
Available In The USA
Book Details
The winner of the UK's Business Book of the Year Award for 2021, this is a groundbreaking exposé of the myths behind startup success and a blueprint for harnessing the things that really matter.
What is the difference between a startup that makes it, and one that crashes and burns? Behind every story of success is an unfair advantage.
But an Unfair Advantage is not just about your parents' wealth or who you know: anyone can have one. An Unfair Advantage is the element that gives you an edge over your competition.
Business Book Of The Year 2021
Best Startup/Scaleup Book Award 2021
Business Book Of The Year 2022 Finalist
Thoughts...
“A snappy, thought-provoking book that will help anyone make something of their own unfair advantages”
Bianca Miller-Cole
Entrepreneur & Author of 'Self Made'
“A fast-paced read with excellent insights from a remarkable entrepreneurial story.”
Daniel Priestley
author of The Entrepreneur Revolution
“Breaks down how people from all walks of life and backgrounds can achieve unfair advantages... An indispensable handbook.”
Dion McKenzie
Founder of Colorintech
“In a no-nonsense approach, this book shows you the truth that business and life aren't fair, and goes into the methods and practices to let you take full advantage of your unique skills and assets”
Rune Sovndahl
Founder, Fantastic Services
“Inspirational... if you are looking to get into entrepreneurship this book provides the practical advice to get you started.”
Mark Martin MBE
Founder, UK Black Tech
